{"id":16554,"date":"2022-02-15T16:05:48","date_gmt":"2022-02-15T15:05:48","guid":{"rendered":"https:\/\/overw8.de\/?post_type=portfolio&#038;p=16554"},"modified":"2022-02-24T12:00:42","modified_gmt":"2022-02-24T11:00:42","slug":"friends4finance","status":"publish","type":"portfolio","link":"https:\/\/overw8.de\/de\/making-of\/friends4finance\/","title":{"rendered":"Friends4finance"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_row thb_full_width=&#8220;true&#8220; thb_column_padding=&#8220;true&#8220; thb_divider_position=&#8220;bottom&#8220; el_class=&#8220;align-center&#8220; css=&#8220;.vc_custom_1636731191105{padding-top: 5% !important;}&#8220;][vc_column animation=&#8220;animation bottom-to-top&#8220;][vc_row_inner thb_max_width=&#8220;max_width&#8220; el_class=&#8220;align-center&#8220;][vc_column_inner offset=&#8220;vc_col-lg-7 vc_col-md-9&#8243;][vc_empty_space mobile_height=&#8220;20px&#8220; height=&#8220;0px&#8220;][vc_column_text]\n<h2 style=\"text-align: center;\">Hiermit hat o8 hier unterst\u00fctzt:<\/h2>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row thb_full_width=&#8220;true&#8220; thb_divider_position=&#8220;bottom&#8220; css=&#8220;.vc_custom_1644938731831{padding-bottom: 5% !important;}&#8220;][vc_column width=&#8220;1\/5&#8243;][\/vc_column][vc_column width=&#8220;1\/5&#8243;]\t<div id=\"thb-iconbox-69eb7bdf266a7\" class=\"thb-iconbox top type2    animation-off align-center\" href=\"\" target=\"_self\" data-animation_speed=\"1.5\">\n\t\t\t\t\t\t<figure>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 64 64\" enable-background=\"new 0 0 64 64\"><g fill=\"none\" stroke=\"#000\" stroke-width=\"2\" stroke-miterlimit=\"10\"><path d=\"m16 24h22\"\/><path d=\"m16 34h22\"\/><path d=\"m16 44h22\"\/><path d=\"m16 54h22\"\/><path d=\"m12 24h-4\"\/><path d=\"m12 34h-4\"\/><path d=\"m12 44h-4\"\/><path d=\"m12 54h-4\"\/><path d=\"m14 8h-13v55h44v-55h-13\"\/><path d=\"m27 5v-4h-8v4h-4l-2 8h20l-2-8z\"\/><path d=\"m63 3v50l-4 8-4-8v-50z\"\/><path d=\"m55 7h-4v10\"\/><\/g><\/svg>\t\t<\/figure>\n\t\t\t\t<div class=\"iconbox-content\">\n\t\t\t\t\t\t\t<h5>Konkretisierung Vision und Angebot<\/h5>\t\t\t<div class=\"thb-iconbox-text\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<style>\n\t\t\t\t\t\t\t\t\t#thb-iconbox-69eb7bdf266a7.thb-iconbox figure svg path,\n\t\t\t#thb-iconbox-69eb7bdf266a7.thb-iconbox figure svg circle,\n\t\t\t#thb-iconbox-69eb7bdf266a7.thb-iconbox figure svg rect,\n\t\t\t#thb-iconbox-69eb7bdf266a7.thb-iconbox figure svg ellipse {\n\t\t\t\tstroke: #bfbfbf;\n\t\t\t}\n\t\t\t\t\t\t\t\t\t\t\t\t\t#thb-iconbox-69eb7bdf266a7.thb-iconbox.type2:hover {\n\t\t\t\t\tbackground-color: #bf0000;\n\t\t\t\t\tborder-color: #bf0000;\n\t\t\t\t}\n\t\t\t\t#thb-iconbox-69eb7bdf266a7.thb-iconbox.type3:after {\n\t\t\t\t\tbox-shadow: inset 0 -75px 60px -35px #bf0000;\n\t\t\t\t}\n\t\t\t\t\t\t\t\t\t\t\t\t\/* Hover *\/\n\t\t\t\t\t\t\t\t\t\t\t<\/style>\n\t\t\t<\/div>\n\t[\/vc_column][vc_column width=&#8220;1\/5&#8243;]\t<div id=\"thb-iconbox-69eb7bdf2692c\" class=\"thb-iconbox top type2    animation-off align-center\" href=\"\" target=\"_self\" data-animation_speed=\"1.5\">\n\t\t\t\t\t\t<figure>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 64 64\" enable-background=\"new 0 0 64 64\"><g fill=\"none\" stroke=\"#000\" stroke-width=\"2\" stroke-miterlimit=\"10\"><path d=\"m1 32c0 0 11 15 31 15s31-15 31-15-11-15-31-15-31 15-31 15z\"\/><circle cx=\"32\" cy=\"32\" r=\"7\"\/><\/g><\/svg>\t\t<\/figure>\n\t\t\t\t<div class=\"iconbox-content\">\n\t\t\t\t\t\t\t<h5>Minimal Branding (Logo, Basics, Stylesheet)<\/h5>\t\t\t<div class=\"thb-iconbox-text\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<style>\n\t\t\t\t\t\t\t\t\t#thb-iconbox-69eb7bdf2692c.thb-iconbox figure svg path,\n\t\t\t#thb-iconbox-69eb7bdf2692c.thb-iconbox figure svg circle,\n\t\t\t#thb-iconbox-69eb7bdf2692c.thb-iconbox figure svg rect,\n\t\t\t#thb-iconbox-69eb7bdf2692c.thb-iconbox figure svg ellipse {\n\t\t\t\tstroke: #bfbfbf;\n\t\t\t}\n\t\t\t\t\t\t\t\t\t\t\t\t\t#thb-iconbox-69eb7bdf2692c.thb-iconbox.type2:hover {\n\t\t\t\t\tbackground-color: #bf0000;\n\t\t\t\t\tborder-color: #bf0000;\n\t\t\t\t}\n\t\t\t\t#thb-iconbox-69eb7bdf2692c.thb-iconbox.type3:after {\n\t\t\t\t\tbox-shadow: inset 0 -75px 60px -35px #bf0000;\n\t\t\t\t}\n\t\t\t\t\t\t\t\t\t\t\t\t\/* Hover *\/\n\t\t\t\t\t\t\t\t\t\t\t<\/style>\n\t\t\t<\/div>\n\t[\/vc_column][vc_column width=&#8220;1\/5&#8243;]\t<div id=\"thb-iconbox-69eb7bdf26988\" class=\"thb-iconbox top type2    animation-off align-center\" href=\"\" target=\"_self\" data-animation_speed=\"1.5\">\n\t\t\t\t\t\t<figure>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 64 64\" enable-background=\"new 0 0 64 64\"><g fill=\"none\" stroke=\"#000\" stroke-width=\"2\" stroke-miterlimit=\"10\"><path d=\"m1 7h62v50h-62z\"\/><path d=\"m1 15h62\"\/><path d=\"m10 11h-4\"\/><path d=\"m18 11h-4\"\/><path d=\"m26 11h-4\"\/><\/g><\/svg>\t\t<\/figure>\n\t\t\t\t<div class=\"iconbox-content\">\n\t\t\t\t\t\t\t<h5>Website<\/h5>\t\t\t<div class=\"thb-iconbox-text\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<style>\n\t\t\t\t\t\t\t\t\t#thb-iconbox-69eb7bdf26988.thb-iconbox figure svg path,\n\t\t\t#thb-iconbox-69eb7bdf26988.thb-iconbox figure svg circle,\n\t\t\t#thb-iconbox-69eb7bdf26988.thb-iconbox figure svg rect,\n\t\t\t#thb-iconbox-69eb7bdf26988.thb-iconbox figure svg ellipse {\n\t\t\t\tstroke: #bfbfbf;\n\t\t\t}\n\t\t\t\t\t\t\t\t\t\t\t\t\t#thb-iconbox-69eb7bdf26988.thb-iconbox.type2:hover {\n\t\t\t\t\tbackground-color: #bf0000;\n\t\t\t\t\tborder-color: #bf0000;\n\t\t\t\t}\n\t\t\t\t#thb-iconbox-69eb7bdf26988.thb-iconbox.type3:after {\n\t\t\t\t\tbox-shadow: inset 0 -75px 60px -35px #bf0000;\n\t\t\t\t}\n\t\t\t\t\t\t\t\t\t\t\t\t\/* Hover *\/\n\t\t\t\t\t\t\t\t\t\t\t<\/style>\n\t\t\t<\/div>\n\t[\/vc_column][vc_column width=&#8220;1\/5&#8243;][\/vc_column][\/vc_row][vc_row content_placement=&#8220;middle&#8220; thb_divider_position=&#8220;bottom&#8220; el_class=&#8220;align-center&#8220; css=&#8220;.vc_custom_1644946290339{padding-top: 3% !important;padding-bottom: 3% !important;background: #faf7ee url(https:\/\/overw8.de\/wp-content\/uploads\/2021\/10\/Findings-Requirements-and-Brief-15.png?id=16199) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8220; thb_row_title=&#8220;THE BEGINNING&#8220;][vc_column width=&#8220;1\/2&#8243; animation=&#8220;animation bottom-to-top&#8220; offset=&#8220;vc_col-lg-offset-0 vc_col-lg-4 vc_col-md-offset-0 vc_col-md-7 vc_col-sm-offset-0 vc_hidden-sm vc_col-xs-11 vc_hidden-xs&#8220; css=&#8220;.vc_custom_1644939586809{padding-top: 20% !important;padding-bottom: 20% !important;}&#8220;][vc_column_text css=&#8220;.vc_custom_1644940605571{padding-top: 3% !important;}&#8220;]\n<h2 style=\"text-align: center;\">Let\u2019s be\u2026<br \/>\nFriends for Finance<\/h2>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Es gibt da ein paar Finanzberater &#8211; oder mehr noch: befreundete Finanzberater, die sich entschieden haben, die Dinge ziemlich anders zu machen als es sonst in ihrem Markt \u00fcblich war und ist. Die Finanzberatung ist ihr Home Turf, dort sind sie hochkompetent. Ihnen wurde allerdings bewusst, dass sie deutlich rascher vorankommen w\u00fcrden, wenn sie sich bei der Konkretisierung ihrer Vision professionell unterst\u00fctzen lassen.<\/span><\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row thb_full_width=&#8220;true&#8220; content_placement=&#8220;middle&#8220; thb_divider_position=&#8220;bottom&#8220; el_class=&#8220;align-center&#8220; css=&#8220;.vc_custom_1644487525805{background: #faf7ee url(https:\/\/overw8.de\/wp-content\/uploads\/2021\/10\/Findings-Requirements-and-Brief-15.png?id=16481) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8220;][vc_column width=&#8220;1\/3&#8243; animation=&#8220;animation bottom-to-top&#8220; offset=&#8220;vc_col-lg-offset-0 vc_col-lg-4 vc_hidden-lg vc_col-md-offset-0 vc_col-md-7 vc_hidden-md vc_col-sm-offset-0 vc_col-xs-8&#8243; css=&#8220;.vc_custom_1605092572978{padding-top: 10% !important;}&#8220;][vc_empty_space mobile_height=&#8220;20px&#8220; height=&#8220;1px&#8220;][vc_column_text]\n<h2 style=\"text-align: center;\">Let\u2019s be\u2026<br \/>\nFriends for Finance<\/h2>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Es gibt da ein paar Finanzberater, oder eher ein paar befreundete Finanzberater, die sich entschieden haben, die Dinge etwas, oder eher ganz sch\u00f6n anders zu machen als es sonst in ihrem Markt \u00fcblich war und ist. Die Finanzberatung ist ihr Home Turf, dort sind sie hochkompetent. Ihnen wurde allerdings bewusst, dass es viel rascher vorangehen w\u00fcrde, wenn sie sich bei der Konkretisierung ihrer Vision helfen lassen w\u00fcrden.<\/span><\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row thb_divider_position=&#8220;bottom&#8220; el_class=&#8220;align-center&#8220; css=&#8220;.vc_custom_1636736874358{padding-top: 5% !important;padding-bottom: 5% !important;background-image: url(https:\/\/overw8.de\/wp-content\/uploads\/2020\/11\/old-white-brick-wall-background-texture-PN85D8Q.jpg?id=10966) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8220;][vc_column animation=&#8220;animation bottom-to-top&#8220; offset=&#8220;vc_col-lg-offset-0 vc_col-lg-5 vc_col-md-9&#8243; css=&#8220;.vc_custom_1605037566038{padding-top: 21% !important;padding-right: 10% !important;padding-bottom: 20% !important;padding-left: 16% !important;background-image: url(https:\/\/overw8.de\/wp-content\/uploads\/2020\/11\/Long-note-0907.png?id=10978) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8220;][vc_column_text]\n<h6 style=\"text-align: center;\">Der Weg<\/h6>\n<h2 style=\"text-align: center;\">Strukturiert zum Ziel<\/h2>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Briefing durch einen der Haupt Stakeholder<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Trigger Fragen an alle 6 Team Mitglieder<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">In-Person Workshop @Berlin (1 Tag)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ergebnisse aufbereitet als Konzeptbasis, Konferenzkonzept<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Marken Design: 3 Ans\u00e4tze zur Auswahl<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Hauptaussagen in Webseite umwandeln<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">F\u00fcr die Partner Akquise: Pitch Deck Basis in Canva<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ol>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row thb_divider_position=&#8220;bottom&#8220; css=&#8220;.vc_custom_1644337954360{padding-top: 6% !important;padding-bottom: 6% !important;background-image: url(https:\/\/overw8.de\/wp-content\/uploads\/2016\/09\/draft-background.jpg?id=3370) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8220;][vc_column width=&#8220;2\/3&#8243;][vc_single_image image=&#8220;16413&#8243; img_size=&#8220;full&#8220; alignment=&#8220;center&#8220; css_animation=&#8220;fadeIn&#8220;][\/vc_column][vc_column width=&#8220;1\/3&#8243;][vc_column_text css=&#8220;.vc_custom_1644940719211{padding-top: 6% !important;padding-right: 6% !important;padding-bottom: 6% !important;padding-left: 6% !important;background-color: rgba(249,231,222,0.86) !important;*background-color: rgb(249,231,222) !important;border-radius: 5px !important;}&#8220;]\n<h6 style=\"text-align: center;\">Moderiert<\/h6>\n<h2 style=\"text-align: center;\">Der Strategie Workshop<\/h2>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Wenig Hierarchie, wenig Entscheidungen? \ud83d\ude09 <\/span><span style=\"font-weight: 400;\">Wenn Sie sich in einer Leadership Team Situation befinden &#8211; und erst recht, wenn es ein egalit\u00e4res Team ist, ist es erfolgsentscheidend, dass die Vision kristallklar ist und von jedem geteilt wird.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Diese Klarheit meint, den Kern der Vision zu definieren &#8211; aber auch die Au\u00dfenkanten oder offene Enden, die derzeit noch schwammig sind. Sie m\u00fcssen nicht sofort gekl\u00e4rt, nur als zu kl\u00e4rend identifiziert werden. Zu leicht blockiert man sich sonst selbst.<\/span><\/p>\n<h4><\/h4>\n<h4 style=\"text-align: center;\"><em>Einigkeit ohne geringstm\u00f6glichen Nenner<\/em><\/h4>\n<p>Der Workshop Tag bot hier den Freiraum, um verschiedene Perspektiven zu teilen oder kennenzulernen &#8211; gleichzeitig in wesentlichen Dingen zu einem Konsens zu kommen. Ein solcher Konsens w\u00e4re \u00fcbrigens auch ohne den sich hier anschlie\u00dfenden Markenentwicklungsprozess ein echter Mehrwert. In einen Team, in dem jeder wei\u00df, welche Ziele angestrebt werden, kann jeder sehr viel leichter beitragen. Letzteres \u00fcbrigens besonders wenn wir hier meist asynchron und remote zusammengearbeitet wird.[\/vc_column_text][\/vc_column][\/vc_row][vc_row thb_full_width=&#8220;true&#8220; thb_divider_position=&#8220;bottom&#8220; el_class=&#8220;align-center&#8220; css=&#8220;.vc_custom_1644946717694{padding-top: 7% !important;}&#8220; thb_row_title=&#8220;THE BRAND MAKEOVER&#8220;][vc_column animation=&#8220;animation bottom-to-top&#8220; offset=&#8220;vc_col-lg-offset-0 vc_col-lg-12 vc_col-md-9&#8243;][vc_column_text]\n<h6 style=\"text-align: center;\">Markenentwicklung<\/h6>\n<h2 style=\"text-align: center;\">Die Welt der Finanzberatung sieht ja sonst meist so aus:<\/h2>\n[\/vc_column_text][vc_single_image image=&#8220;16448&#8243; img_size=&#8220;large&#8220; alignment=&#8220;center&#8220; onclick=&#8220;zoom&#8220;][\/vc_column][\/vc_row][vc_row content_placement=&#8220;middle&#8220; thb_divider_position=&#8220;bottom&#8220; el_class=&#8220;align-center&#8220; css=&#8220;.vc_custom_1644488151551{padding-top: 3% !important;padding-bottom: 3% !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8220;][vc_column width=&#8220;1\/2&#8243; animation=&#8220;animation bottom-to-top&#8220; offset=&#8220;vc_col-lg-offset-0 vc_col-lg-4 vc_col-md-offset-0 vc_col-md-7 vc_col-sm-offset-0 vc_col-xs-11&#8243;][vc_column_text]\n<h6 style=\"text-align: center;\">Die Marke<\/h6>\n<h2 style=\"text-align: center;\">Die Zukunft herbeizureden reicht nicht<\/h2>\n<p style=\"text-align: center;\">In diesem Umfeld ist es eine angenehme Abwechslung, wenn ein Team ganz bewu\u00dft seinen Markenauftritt mit einem frischen, menschenzentrierteren Ansatz angeht. Wie meist, erhielt der Kunde von uns drei verschiedene Ans\u00e4tzen zur Auswahl:<\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row thb_full_width=&#8220;true&#8220; thb_divider_position=&#8220;bottom&#8220; el_class=&#8220;align-center&#8220; css=&#8220;.vc_custom_1604476503415{padding-bottom: 5% !important;}&#8220;][vc_column animation=&#8220;animation bottom-to-top&#8220; offset=&#8220;vc_col-lg-11 vc_col-md-9 vc_col-xs-12&#8243;][vc_row_inner css=&#8220;.vc_custom_1644938931224{padding-bottom: 3% !important;}&#8220;][vc_column_inner width=&#8220;1\/3&#8243;][vc_single_image image=&#8220;16203&#8243; img_size=&#8220;full&#8220; alignment=&#8220;center&#8220; onclick=&#8220;zoom&#8220;][\/vc_column_inner][vc_column_inner width=&#8220;1\/3&#8243;][vc_single_image image=&#8220;16205&#8243; img_size=&#8220;large&#8220; alignment=&#8220;center&#8220; onclick=&#8220;zoom&#8220;][\/vc_column_inner][vc_column_inner width=&#8220;1\/3&#8243;][vc_single_image image=&#8220;16207&#8243; img_size=&#8220;full&#8220; alignment=&#8220;center&#8220; onclick=&#8220;zoom&#8220;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row thb_divider_position=&#8220;bottom&#8220; css=&#8220;.vc_custom_1644488071168{padding-top: 3% !important;padding-right: 5% !important;padding-bottom: 3% !important;padding-left: 10% !important;background-color: #faf7ee !important;}&#8220;][vc_column width=&#8220;1\/4&#8243; offset=&#8220;vc_col-lg-4&#8243;][vc_column_text css=&#8220;.vc_custom_1644940793836{padding-top: 30% !important;}&#8220;]\n<h3 style=\"text-align: center;\"><em>Und der Gewinner ist&#8230;<br \/>\n<\/em><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Das &#8222;Netz&#8220; &#8211; symbolisiert die Netzwerk Kontakte und die Offenheit nach allen Seiten<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Der moderne Norwester Font als Haupt-Schriftart: stylish, ein wenig Startup Flair, gleichzeitg zeitlos genug<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">#Funfact Raten Sie mal, wie die Hauptfarbe mit dem Gr\u00fcngelb hei\u00dft?<br \/>\n<\/span><\/span><\/p>\n<h3 style=\"color: #d9b93b;\"><em>OLD GOLD. \/ ALTES GOLD.<\/em><\/h3>\n<p>Pa\u00dft ganz sch\u00f6n gut zur Finanzberatung, oder? \ud83d\ude42<\/li>\n<\/ul>\n[\/vc_column_text][\/vc_column][vc_column width=&#8220;2\/3&#8243;][vc_single_image image=&#8220;16209&#8243; img_size=&#8220;full&#8220; alignment=&#8220;center&#8220;][\/vc_column][\/vc_row][vc_row thb_divider_position=&#8220;bottom&#8220; css=&#8220;.vc_custom_1636737419996{padding-top: 5% !important;padding-bottom: 5% !important;background-position: 0 0 !important;background-repeat: repeat !important;}&#8220; el_class=&#8220;align-center&#8220;][vc_column width=&#8220;3\/4&#8243;][vc_single_image image=&#8220;16211&#8243; img_size=&#8220;full&#8220;][\/vc_column][\/vc_row][vc_row thb_full_width=&#8220;true&#8220; thb_divider_position=&#8220;bottom&#8220; css=&#8220;.vc_custom_1644340842907{padding-top: 6% !important;padding-bottom: 3% !important;background-image: url(https:\/\/overw8.de\/wp-content\/uploads\/2016\/09\/Concrete-background3.jpg?id=3428) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8220;][vc_column][vc_row_inner el_class=&#8220;align-center&#8220;][vc_column_inner width=&#8220;1\/2&#8243; offset=&#8220;vc_col-lg-6 vc_col-md-7 vc_col-xs-11&#8243;][vc_empty_space mobile_height=&#8220;15px&#8220; height=&#8220;0px&#8220;][vc_column_text animation=&#8220;animation bottom-to-top&#8220; css=&#8220;.vc_custom_1644940840672{padding-right: 5% !important;padding-left: 5% !important;}&#8220;]\n<h6 style=\"text-align: center;\">Yep, Website Builder sind ok<\/h6>\n<h2 style=\"text-align: center;\">K\u00f6nnen wir als Profis sowas wie Squarespace nutzen?<\/h2>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Oh ja, und ob Sie das k\u00f6nnen &#8211; und je nach Zeitvorgabe, Budget, gew\u00fcnschter Flexibilit\u00e4t kann es leicht die beste Wahl sein.\u00a0<\/span>Das ist \u00fcbrigens typisch daf\u00fcr, wie wir unsere Kunden beraten: Nicht irgendwelchen Standards entlang, sondern immer mit Blick darauf, welches Werkzeug zu welcher Situation am besten passt. Hier ein Beispiel unseres effizienten Zusammenarbeitsprozesses mit MIRO.<\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_single_image image=&#8220;16213&#8243; img_size=&#8220;full&#8220; css=&#8220;.vc_custom_1644938969956{padding-top: 0px !important;padding-bottom: 0px !important;}&#8220;][\/vc_column][\/vc_row][vc_row thb_full_width=&#8220;true&#8220; thb_row_padding=&#8220;true&#8220; content_placement=&#8220;middle&#8220; thb_divider_position=&#8220;bottom&#8220; el_class=&#8220;align-center&#8220; css=&#8220;.vc_custom_1644948821428{padding-top: 3% !important;padding-right: 6% !important;padding-bottom: 3% !important;padding-left: 6% !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;border-radius: 10px !important;}&#8220;][vc_column animation=&#8220;animation bottom-to-top&#8220; offset=&#8220;vc_col-lg-offset-0 vc_col-lg-7&#8243; css=&#8220;.vc_custom_1644948527383{border-top-width: 1px !important;border-right-width: 1px !important;border-bottom-width: 1px !important;border-left-width: 1px !important;padding-top: 6% !important;padding-bottom: 6% !important;border-left-color: #bf0000 !important;border-left-style: dotted !important;border-right-color: #bf0000 !important;border-right-style: dotted !important;border-top-color: #bf0000 !important;border-top-style: dotted !important;border-bottom-color: #bf0000 !important;border-bottom-style: dotted !important;border-radius: 10px !important;}&#8220;][vc_column_text animation=&#8220;animation bottom-to-top&#8220; css=&#8220;.vc_custom_1644949109384{padding-top: 3% !important;padding-right: 10% !important;padding-left: 10% !important;}&#8220;]\n<p style=\"color: #bf0000; text-align: center;\"><strong><em>Tipp!<\/em><\/strong><\/p>\n<p style=\"text-align: center;\"><strong><em><span style=\"color: #272727;\">Gerade wenn Ihr Budget nicht zu \u00fcppig ist, ist dieses Budget sehr viel besser im Bereich Markenstrategie, Positionierung und Basis Designs aufgehoben (im Kontrast dazu, es in kompliziertes Coding o.\u00e4. zu versenken). Die so erarbeitete Markenbasis hilft sehr viel besser dabei, erstes Wachstum und Fortschritt zu generieren als eine komplexe Page mit aussagelosen Botschaften und belanglosen Textgr\u00e4bern.<\/span><\/em><\/strong><\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row thb_divider_position=&#8220;bottom&#8220; css=&#8220;.vc_custom_1644571721685{padding-top: 5% !important;padding-bottom: 5% !important;background-color: rgba(249,231,222,0.31) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;*background-color: rgb(249,231,222) !important;}&#8220; el_class=&#8220;align-center&#8220;][vc_column width=&#8220;2\/3&#8243; offset=&#8220;vc_col-lg-8 vc_col-md-11 vc_col-xs-10&#8243; css=&#8220;.vc_custom_1644572972408{border-radius: 10px !important;}&#8220;]\t<div id=\"thb-autotype-70\" class=\"thb-autotype \">\n\t\t<h2 style=\"text-align: center;\">Lieber Freund,<div class=\"thb-autotype-entry\" data-thb-loop=\"1\" data-strings=\"[&quot;\\u201cich schreibe Ihnen heute einen langen Brief, f\\u00fcr einen kurzen habe ich keine Zeit.\\u201d&quot;]\" data-speed=\"50\"><\/div> - Johann Wolfgang von Goethe<\/h2>\t\t\t\t<style>\n\t\t\t#thb-autotype-70 .thb-autotype-entry {\n\t\t\t\tcolor: #bf0000;\n\t\t\t}\n\t\t<\/style>\n\t\t\t<\/div>\n\n\t[\/vc_column][\/vc_row][vc_row thb_divider_position=&#8220;bottom&#8220; css=&#8220;.vc_custom_1644341083878{padding-top: 5% !important;padding-bottom: 5% !important;background-image: url(https:\/\/overw8.de\/wp-content\/uploads\/2021\/10\/writing-bg.jpg?id=16460) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8220; el_class=&#8220;align-center&#8220;][vc_column width=&#8220;2\/3&#8243; offset=&#8220;vc_col-lg-8 vc_col-md-11 vc_col-xs-10&#8243;][vc_empty_space mobile_height=&#8220;15px&#8220; height=&#8220;0px&#8220;][vc_column_text animation=&#8220;animation bottom-to-top&#8220; css=&#8220;.vc_custom_1644947491288{padding-right: 6% !important;padding-left: 6% !important;}&#8220;]\n<h2 style=\"text-align: center;\">Was ist ein guter Slogan wert?<\/h2>\n<p style=\"text-align: center;\">Entspricht sein Wert den 6 Worten, den Buchstaben &#8211; oder vielmehr dem Niveau, auf dem er ein Business attraktiv und relevant macht?<\/p>\n[\/vc_column_text][vc_separator color=&#8220;custom&#8220; border_width=&#8220;2&#8243; el_width=&#8220;30&#8243; accent_color=&#8220;#bf0000&#8243; css=&#8220;.vc_custom_1644939017010{padding-top: 1% !important;}&#8220;][vc_row_inner][vc_column_inner width=&#8220;1\/2&#8243;][vc_column_text css=&#8220;.vc_custom_1644941321327{padding-top: 2% !important;}&#8220;]<span style=\"font-weight: 400;\">Ein gut gemachter One Pager \/ Landing Page &#8211; das mag im Ergebnis sehr einfach aussehen. Daf\u00fcr zu sorgen, dass jeder Satz wirklich sitzt und der Fakt, dass jedes Bildelement umso symbolischer wirkt, macht es in Wahrheit sehr anspruchsvoll. <\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8220;1\/2&#8243;][vc_column_text css=&#8220;.vc_custom_1644941354951{padding-top: 2% !important;}&#8220;]<span style=\"font-weight: 400;\">Tipp: Wenn Sie kreative Unterst\u00fctzung einkaufen, ob von einer Agentur oder einem Freelancer, denken Sie daran, dass diese Leistungen schlecht &#8222;nach Pfund&#8220; oder Menge bepreist werden k\u00f6nnen. Ein gut geschliffener Slogan ist nicht zum Gegenwert eines normal dahingeschriebenen Satzes zu erwarten.<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row thb_divider_position=&#8220;bottom&#8220; css=&#8220;.vc_custom_1644946761244{padding-top: 5% !important;padding-bottom: 5% !important;background-position: 0 0 !important;background-repeat: repeat !important;}&#8220; el_class=&#8220;align-center&#8220; thb_row_title=&#8220;WEBSITE&#8220;][vc_column width=&#8220;2\/3&#8243; offset=&#8220;vc_col-lg-8 vc_col-md-11 vc_col-xs-10&#8243;][vc_empty_space mobile_height=&#8220;6%&#8220; height=&#8220;0px&#8220;][vc_column_text css=&#8220;.vc_custom_1644318742619{padding-top: 2% !important;}&#8220;]\n<h6 style=\"text-align: center;\">Bereit f\u00fcr den Erfolg<\/h6>\n<h2 style=\"text-align: center;\">M\u00f6ge das inspirierende Networking beginnen<\/h2>\n[\/vc_column_text][vc_column_text]<img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-16363 size-full\" src=\"https:\/\/overw8.de\/wp-content\/uploads\/2021\/10\/Untitled-design-1.gif\" alt=\"\" width=\"1440\" height=\"810\" \/>[\/vc_column_text][\/vc_column][\/vc_row][vc_row thb_full_width=&#8220;true&#8220; thb_row_padding=&#8220;true&#8220; thb_divider_position=&#8220;bottom&#8220; el_class=&#8220;align-center&#8220; css=&#8220;.vc_custom_1644502736622{padding-top: 3% !important;background: #edeff1 url(https:\/\/overw8.de\/wp-content\/uploads\/2020\/11\/grunge-background.jpg?id=11154) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8220;][vc_column animation=&#8220;animation bottom-to-top&#8220; offset=&#8220;vc_col-lg-offset-0 vc_col-lg-7&#8243;][vc_empty_space mobile_height=&#8220;20px&#8220; height=&#8220;1px&#8220;][vc_column_text animation=&#8220;animation bottom-to-top&#8220; css=&#8220;.vc_custom_1644941402636{padding-right: 20% !important;padding-left: 20% !important;}&#8220;]\n<h6 style=\"text-align: center;\">Schlau gemacht<\/h6>\n<h2 style=\"text-align: center;\">Ein weiteres As im \u00c4rmel<\/h2>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Als wir den Markenlook entwickelt haben, war uns in Canva ein sehr gut passendes Pr\u00e4sentations-Set ins Auge gefallen. Das Team von Friends4Finance hat ehrgeizige Pl\u00e4ne f\u00fcr das kommende Jahr (unter anderem eine Konferenz), also schlugen wir ihnen vor, diese Pr\u00e4sentation so anzupassen, dass sie f\u00fcr die Partnersuche gut versorgt w\u00e4ren.<\/span><\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row thb_full_width=&#8220;true&#8220; thb_row_padding=&#8220;true&#8220; thb_column_padding=&#8220;true&#8220; thb_divider_position=&#8220;bottom&#8220; css=&#8220;.vc_custom_1644341955015{margin: 0px !important;padding: 0px !important;}&#8220;][vc_column][vc_single_image image=&#8220;16470&#8243; img_size=&#8220;full&#8220; alignment=&#8220;center&#8220; css=&#8220;.vc_custom_1644342964278{margin-top: 0px !important;margin-right: 0px !important;margin-bottom: 0px !important;margin-left: 0px !important;padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 0px !important;}&#8220;][vc_row_inner css=&#8220;.vc_custom_1644939619956{padding-top: 10% !important;padding-bottom: 10% !important;background-image: url(https:\/\/overw8.de\/wp-content\/uploads\/2021\/10\/berlinf4f.jpg?id=16541) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8220;][vc_column_inner css=&#8220;.vc_custom_1644947680852{padding-right: 6% !important;padding-left: 6% !important;}&#8220;][vc_column_text animation=&#8220;animation bottom-to-top&#8220; css=&#8220;.vc_custom_1644947699616{padding-right: 10% !important;padding-left: 10% !important;}&#8220;]\n<h6 style=\"color: white; text-align: center;\">Auf die Pl\u00e4tze. Fertig. Los!<\/h6>\n<h2 style=\"text-align: center;\">Das n\u00e4chste Level: Jetzt in Reichweite.<\/h2>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row thb_divider_position=&#8220;bottom&#8220; css=&#8220;.vc_custom_1644946784953{padding-bottom: 7vh !important;background-color: #f6f6f6 !important;}&#8220; thb_row_title=&#8220;WRAP UP&#8220;][vc_column animation=&#8220;animation right-to-left&#8220;][vc_empty_space mobile_height=&#8220;15px&#8220; height=&#8220;0px&#8220;][vc_column_text css=&#8220;.vc_custom_1643722983073{padding-top: 5% !important;}&#8220;]\n<h6 style=\"text-align: center;\">Tools<\/h6>\n<h2 style=\"text-align: center;\">Unser Tech Stack f\u00fcr dieses Projekt<\/h2>\n[\/vc_column_text][vc_row_inner][vc_column_inner width=&#8220;1\/4&#8243;][vc_single_image image=&#8220;16219&#8243; img_size=&#8220;full&#8220;][vc_column_text]\n<p style=\"text-align: center;\">Asana<\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8220;1\/4&#8243;][vc_single_image image=&#8220;16221&#8243; img_size=&#8220;full&#8220;][vc_column_text]\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Workshop Design: <\/span>GDocs<\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8220;1\/4&#8243;][vc_single_image image=&#8220;16223&#8243; img_size=&#8220;full&#8220;][vc_column_text]\n<p style=\"text-align: center;\">File Sharing: GDrive<\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8220;1\/4&#8243;][vc_single_image image=&#8220;16227&#8243; img_size=&#8220;full&#8220;][vc_column_text]\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Flexible Whiteboards und Webseite: <\/span>Miro<\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=&#8220;1\/4&#8243;][\/vc_column_inner][vc_column_inner width=&#8220;1\/4&#8243;][vc_single_image image=&#8220;16217&#8243; img_size=&#8220;full&#8220;][vc_column_text]\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">Brand Design: <\/span>Adobe<\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8220;1\/4&#8243;][vc_single_image image=&#8220;16225&#8243; img_size=&#8220;full&#8220;][vc_column_text]\n<p style=\"text-align: center;\">Web Design &amp; Development: Squarespace<\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8220;1\/4&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row thb_divider_position=&#8220;bottom&#8220; css=&#8220;.vc_custom_1645700364234{padding-top: 3% !important;padding-right: 3% !important;padding-bottom: 3% !important;padding-left: 3% !important;background-color: rgba(254,248,233,0.61) !important;*background-color: rgb(254,248,233) !important;}&#8220;][vc_column width=&#8220;1\/4&#8243;][\/vc_column][vc_column width=&#8220;1\/2&#8243;][vc_testimonial style=&#8220;theme7&#8243; rating=&#8220;5_stars&#8220; namesize=&#8220;16&#8243; nameclr=&#8220;#b70000&#8243; profclr=&#8220;#000000&#8243; link=&#8220;url:https%3A%2F%2Ffriends4finance.org%2F|target:_blank&#8220; caption_url=&#8220;&#8220; name=&#8220;Ralf Liebetrau&#8220; prof=&#8220;Friends4Finance&#8220;]OVERW8 hat f\u00fcr unseren Verein einen Strategieworkshop durchgef\u00fchrt, in dem wir unsere Strategie und unser Businessmodel ausgearbeitet haben. Nach erfolgreichem Workshop konnten wir mit Hilfe von OVERW8 unser Branding herausarbeiten und zusammen unsere Website erstellen. Eine sehr inspirierende Zusammenarbeit, zuverl\u00e4ssig, kreativ, unterst\u00fctzend &#8211; einfach top! Die Erfahrung von OVERW8 hat uns erfolgreich durch schwierige Entscheidungsprozesse gef\u00fchrt (mehrere Entscheider&#8230;) und uns aufs n\u00e4chste Level gehoben. Uneingeschr\u00e4nkt empfehlens- und preiswert.[\/vc_testimonial][\/vc_column][vc_column width=&#8220;1\/4&#8243;][\/vc_column][\/vc_row][vc_row thb_divider_position=&#8220;bottom&#8220;][vc_column css=&#8220;.vc_custom_1643723003962{padding-top: 6% !important;}&#8220;][vc_empty_space mobile_height=&#8220;15px&#8220; height=&#8220;0px&#8220;][vc_column_text css=&#8220;.vc_custom_1643715952239{padding-bottom: 3% !important;}&#8220;]\n<h2 style=\"text-align: center;\">Das hat es hierf\u00fcr gebraucht<\/h2>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row thb_divider_position=&#8220;bottom&#8220; css=&#8220;.vc_custom_1644939075692{padding-bottom: 3% !important;}&#8220;][vc_column width=&#8220;1\/4&#8243;]\t<div id=\"thb-iconbox-69eb7bdf26a26\" class=\"thb-iconbox top type2    animation-off align-center\" href=\"\" target=\"_self\" data-animation_speed=\"1.5\">\n\t\t\t\t\t\t<figure>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 64 64\" enable-background=\"new 0 0 64 64\"><g fill=\"none\" stroke=\"#000\" stroke-width=\"2\" stroke-miterlimit=\"10\"><path d=\"m53.92 10.08c12.11 12.11 12.11 31.732 0 43.838-12.11 12.11-31.734 12.11-43.84 0-12.11-12.11-12.11-31.732 0-43.838 12.11-12.11 31.733-12.11 43.84 0z\"\/><path d=\"m32 12v20l9 9\"\/><path d=\"m4 32h4\"\/><path d=\"m56 32h4\"\/><path d=\"m32 60v-4\"\/><path d=\"m32 8v-4\"\/><\/g><\/svg>\t\t<\/figure>\n\t\t\t\t<div class=\"iconbox-content\">\n\t\t\t\t\t\t\t<h5>3 Monate<\/h5>\t\t\t<div class=\"thb-iconbox-text\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<style>\n\t\t\t\t\t\t\t\t\t#thb-iconbox-69eb7bdf26a26.thb-iconbox figure svg path,\n\t\t\t#thb-iconbox-69eb7bdf26a26.thb-iconbox figure svg circle,\n\t\t\t#thb-iconbox-69eb7bdf26a26.thb-iconbox figure svg rect,\n\t\t\t#thb-iconbox-69eb7bdf26a26.thb-iconbox figure svg ellipse {\n\t\t\t\tstroke: #bfbfbf;\n\t\t\t}\n\t\t\t\t\t\t\t\t\t\t\t\t\t#thb-iconbox-69eb7bdf26a26.thb-iconbox.type2:hover {\n\t\t\t\t\tbackground-color: 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data-animation_speed=\"1.5\">\n\t\t\t\t\t\t<figure>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 64 64\" enable-background=\"new 0 0 64 64\"><g fill=\"none\" stroke=\"#000\" stroke-width=\"2\" stroke-miterlimit=\"10\"><path d=\"m46 30l17-10v32l-17-10v10h-45v-32h45z\"\/><path d=\"m6 28h4\"\/><path d=\"m14 28h4\"\/><path d=\"m7 36h18v10h-18z\"\/><path d=\"m6 12h26l8 8\"\/><\/g><\/svg>\t\t<\/figure>\n\t\t\t\t<div class=\"iconbox-content\">\n\t\t\t\t\t\t\t<h5>2 Zoom Meetings<\/h5>\t\t\t<div class=\"thb-iconbox-text\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<style>\n\t\t\t\t\t\t\t\t\t#thb-iconbox-69eb7bdf26d57.thb-iconbox figure svg path,\n\t\t\t#thb-iconbox-69eb7bdf26d57.thb-iconbox figure svg circle,\n\t\t\t#thb-iconbox-69eb7bdf26d57.thb-iconbox figure svg rect,\n\t\t\t#thb-iconbox-69eb7bdf26d57.thb-iconbox figure svg ellipse {\n\t\t\t\tstroke: #bfbfbf;\n\t\t\t}\n\t\t\t\t\t\t\t\t\t\t\t\t\t#thb-iconbox-69eb7bdf26d57.thb-iconbox.type2:hover 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Schwammigkeit und ben\u00f6tigtem Projekt Management \/ Moderation 7.500\u20ac - 13.000\u20ac kalkulieren.<\/p>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<style>\n\t\t\t\t\t\t\t\t\t#thb-iconbox-69eb7bdf26f73.thb-iconbox figure svg path,\n\t\t\t#thb-iconbox-69eb7bdf26f73.thb-iconbox figure svg circle,\n\t\t\t#thb-iconbox-69eb7bdf26f73.thb-iconbox figure svg rect,\n\t\t\t#thb-iconbox-69eb7bdf26f73.thb-iconbox figure svg ellipse {\n\t\t\t\tstroke: #bfbfbf;\n\t\t\t}\n\t\t\t\t\t\t\t\t\t\t\t\t\t#thb-iconbox-69eb7bdf26f73.thb-iconbox.type2:hover {\n\t\t\t\t\tbackground-color: #bf0000;\n\t\t\t\t\tborder-color: #bf0000;\n\t\t\t\t}\n\t\t\t\t#thb-iconbox-69eb7bdf26f73.thb-iconbox.type3:after {\n\t\t\t\t\tbox-shadow: inset 0 -75px 60px -35px #bf0000;\n\t\t\t\t}\n\t\t\t\t\t\t\t\t\t\t\t\t\/* Hover *\/\n\t\t\t\t\t\t#thb-iconbox-69eb7bdf26f73.thb-iconbox:hover .iconbox-content h5 {\n\t\t\t\tcolor: #ffffff;\n\t\t\t}\n\t\t\t\t\t\t\t\t\t#thb-iconbox-69eb7bdf26f73.thb-iconbox:hover .iconbox-content 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