A website is not enough: An Intro to Digital Marketing [Workshop]

Did you ever create a beautiful website, agonize about every detail but then found yourself struggling to get people to use it?

It’s because creating a website just isn’t enough to get noticed.

Digital marketing provides businesses with powerful tools to reach target audiences, turn them into customers, and retain them! These tools are perfectly suitable and adjustable for small and large businesses alike.

This session will take you through the basics of digital marketing and how it can be used to elevate your business and get noticed!

o8 CEO Kristin Reinbach will be giving you intense input and answer your questions at the Women in Business Conference MENA.

The workshop is organized to enable participants to reach three main goals:

• Understand the main digital tools available for your business;
• Set the goals and priorities for targeted digital marketing according to your business needs;
• Understand how to implement a digital marketing strategy: from costing, to outsourcing to time considerations and planning of deliverables.