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Did you know that the new lunar year started yeste

Did you know that the new lunar year started yesterday? We would like to wish you a great lunar new year BECAUSE 2023 is the year of the rabbit, AND it is said to be a year of fluid progress, agile solutions and prosperity - *fingerscrossed* for that, dear #entrepreneurs, #startups, #scalups! 😀

#lunarnewyear2023

You might already have noticed one of our favourit

You might already have noticed one of our favourite clients: @mtgteam .

"Mind the Gap e.V." is a truly important initiative that is at the core of what our CEO @Kristin loves to support: Access to equal opportunities for all genders in all walks of life.

At o8, we were honoured to be able to help them sharpen and strengthen their message and branding.

Should you, as a company or volunteer, be interested in supporting their cause, either check out their website or contact @Leitha or @Karolina directly.

And/or check out our making of story about some of our work together on https://bit.ly/mtg_showcase
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#london #women #womeninbusiness #womensupportingwomen #motivation #womenempoweringwomen #girlboss #fashion #entrepreneur #feminism #strongwomen #inspiration #bossbabe #femaleentrepreneur #woman #feminist #bosslady #success #womeninbiz #womenpower #smallbusiness #womenempowerment #businessowner #business #entrepreneurlife #businesswoman #womenwhohustle #marketing #digitalmarketing #mindset

If there's one thing we've all learned from the la

If there's one thing we've all learned from the last few years, it's that predictability has its limits. 🗓 How can you deal with that anyway so that once a situation suddenly arises, you're still on top of things?

After years of experimentation, we found something that works exceptionally well - we call it the "playbook" approach.

That means that, as in American football, one would think through the scenarios BEFORE they happen.

Even though this will take more time upfront, of course, as a major benefit it heightens your flexibility in adapting to new situations a lot. From our experience, this is a much more flexible approach than the usual business plan or marketing plan thinking and much better suited for a #startup #scaleup scenario.

Have you ever tried developing a more flexible approach to business and marketing strategy? What would you like to add here?
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#businessmodel #entrepreneur #businessstrategies #business #entrepreneurship #businessideas #entrepreneurlife #businesscoach #branding #socialmediamarketing #marketingstrategy #innovation #startuplife #unternehmer #mindset #erfolgistkeinglück #coach

Don't say later we didn't tell you! 😉 Content

Ever truly thought about how your future clients g

Ever truly thought about how your future clients get a chance to even find your company and offerings?

Even - and especially if they can't exactly recall anymore, their way to you is made of these: Contact Points. 🚩 The secret to successful digital marketing and a fluid sales funnel is this: You need to be there before they even know they will need you. 🔍

Make sure they have noticed you - depending on what you offer, this might be on social media or via a direct mailing, or they stumbled over an interesting read on your blog (well-done content marketing can be especially great at this). They might not actively be shopping for what you have to offer yet, but if they start considering their purchase, then it is you who is already on their shortlist (the so-called 'evoked set'). Or in other words: You are much closer to the Yes than your competitors. 😁 🎯
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#business #motivation #entrepreneur #startup #werbung #success #design #socialmedia #inspiration #onlinemarketing #digitalmarketing #socialmediamarketing #customerjourney #digitalisierung #digitalagency #marketing #customerjourneymapping #customerexperience #multichannel #digitaletransformation #crosschannel #socialbusiness #b2c #b2b #advertising #dailybusiness #marketingstrategy

Isn't it truly astonishing how weirdly our human b

Isn't it truly astonishing how weirdly our human brains can work?
On the one hand, we tend to overestimate ourselves ... (like "yeah, sure, I can do that all in a week;)) - and

on the other hand, we usually don't think big enough, forget about the 'compounding effect', how much sticking to it, and simply staying on the game can add up. 🤓⁠
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👉 Where can you realistically take something off your plan for the next 5 days (and save yourself the unnecessary stress)?⁠
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🔥 Where can you dream bigger for yourself and your company and act upon it in the next 5 to 7 years?⁠ Day by day, step by step?⁠
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#future #focus #goals #persevere #keepgoing #quote #instafit #perseverance #beastmode #dontquit #success #nevergiveup #trainmean #inspire #entrepreneur #entrepreneurslife

💡Take a step back for a moment: What would you

Houseplants vs people... some relevant differences

Houseplants vs people... some relevant differences to consider - especially after the busy xmas weeks. 😉😁

(Did you know today is Houseplant Appreciation Day? If you had our intercultural calendar for 2023, you would! 💡Get it for free here: https://bit.ly/2023-intlcal )
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#HouseplantAppreciationDay #somuchworldoutthere
#greenyourhome #urbanblogger #plantvibes #plantpeople #monsteraadansonii #houseplantsofinstagram #houseplantcommunity #guyswholoveplants #greenvibes #rootedinwales #plantsofinstagram #plantlover #monstera #houseplantlove #houseplantclub #greenyourlife #realhouseplantsofinstagram #plantsmakemehappy #plantdad #houseplanthome #socialmedia #contentideas

Do you know where you want to go this year? No cle

🌟 With Christmas coming up, we've got a truly #

🌟 With Christmas coming up, we've got a truly #awesome freebie for you! With such a lot of narrow-minded fear driven things going on, we thought it would be nice to remind ourselves that:

🌟 There is SO much world out there. 🌟

Keep getting reminded of and inspired throughout the whole next year with our free "2023 Intercultural Calendar for Global Minded People" (and International Marketers).

Check it out by heading over to our page to get the free download: https://bit.ly/2023-intlcal

Be inspired, learn about global holidays, inspire the world.

#inspiration #christmas2022 #freebies #globalmindset #2023planning

💡 Planning is like... everything! (and in a dig

“The Gold is in the List” 🎯- our American m

“The Gold is in the List” 🎯- our American marketing colleagues always say to make the point why list building is so important.⁠ And it could not be more accurate than these days!
👻 Think FB bans, Twitter craziness, who knows what LN might do?

We adapted our marketing playbook towards it - and we are saying you should give it a good solid thought, too.
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#gold #newsletter # #subscribe #marketing #signup #entrepreneur #startup #news #business #website #newsletters #socialmedia #marketingtips #marketingstrategy

🤔 Sometimes and actually for us entrepreneurs a

🤔 Sometimes and actually for us entrepreneurs and startup teams pretty often, it might literally feel as if one would be standing right in the middle of FOG. 🌁 You simply do not have enough or reliable enough info or resources to progress. What can you do in a situation like this?

The default often is to simply go crazy or at least pretty defocused. The real problem here: This is eating up such a lot of brainpower (we call it CPU) i.e. energy. That's bad.

💡 💬 Our CEO Kristin @soookristin knows situations like this pretty well and this is her hint for you: "Try to approach the situation the same as you would when skiing with bad sight.

Realize that it*s not just because you can't see it there is no ground. The ground is still there, just not as noticeable for your eyes.

However, your feet, your body, they can also 'see'. Switch your perception over to them and combined with a calm rhythm focusing on your breath you will be able to do a first swing, a second one, increasingly 'seeing' better with your body minute by minute as you gain confidence in that shifted perception.

We often forget that our minds and bodies provide us with much more "AI" than we are conscious of - simply because in our 'normal' mode we do not have to rely on it.

So try doing it the same way lots of successful daring people have done it before: Do not get deterred by the fogginess of the situation. Instead, decide to switch the mode towards your instinct and other senses and be happily surprised by what clever systems are available to us.

At the same time, you will save lots of energy and that will allow you to finish this year really strong - COVID things happening however they may.
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#finishstrong #desire #staydedicated #neverquit #lifegoals #girlsgonestrong #consistency
#success #business #luxury #entrepreneur #leadership #luxurylifestyle #makemoney #focus #broker #wallstreet #money #quotes #inspire #motivation #finance #boss #investment #inspiration #invest #entrepreneurship #manager

How to gracefully 😉 say no. There's more gems

How to gracefully 😉 say no.

There's more gems like this on 👉 for more gems like this. At o8 we loved:

✂ The Edgy Approach: Thank you for your letter of 10th January. I would be useless at this debate primarily because I have been dead for 24 years now. Apart from that, I hate scientists and I hate artists.

🧙 The Enigmatic.
Thanks for your letter inviting me to join the committee of the Arts and Sciences for Eisenhower.
I must decline, for secret reasons.

What are the best No's you've heard about or used?

Do you also feel soooo ready for some much-needed

Do you also feel soooo ready for some much-needed holiday? 🌴 🏖
For now, just stay on the game, do things step by step, and keep things low-key if needed. 🐌💡"As long as you're moving, you're winning."

Let's all just stay on our games. Think about the things to build for the next years not in day-to-day events only. Keep the big pic in mind. Take step by step and climb the next ⛰.

Which mantra keeps you best on your game?
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#mondaymotivation #motivation #picoftheday #summer #coffee #morning #instadaily #mondaymood #work #inspiration #entrepreneur #business #success #entrepreneurship #entrepreneurlife #startup #mindset #money #hustle #marketing #goals #millionaire #motivationalquotes #businessowner #quotes #fashion #businessman #ceo #businesswoman

🤔Have you ever wondered how to... give yourself

🤔Have you ever wondered how to... give yourself and the team a chance for stability even if the going gets rough? There is a tool you might not have on your shortlist yet, even though it is highly effective.
It is called the "Narrative".

Now, here is the thing where 'narrative' becomes exciting and links to leadership:
💡For any given situation, there will probably be more than one option and/or perspective about it and how to shape the narrative: The exciting thing is:

🧠We get to choose what to make of it.

📝Still, it is crucial to stick to some rules to make sure it will work. We've compiled a list of 8 rules to make it work for you and your team - and will share the link soon.

[👉📚 Article "Shaping the Narrative like a Queen: 8 Rules for Great Leadership" in our o8 blog magazine https://bit.ly/narr-queen .]
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#success #startup #focus #inspire #manager #entrepreneur #business #motivation https://bit.ly/3TBFwwv

🔥How would you know when it gets critical in te

🔥How would you know when it gets critical in terms of future sales? How can you prevent unnecessary hysteria from happening?

Use the concept of the 'cliff' and where it ends.

This mantra, "show me the cliff", helps you forecast and manage it in time rather than stumble over it: The pipeline of deals to be closed is simply forecasted over the future timeline and weighted with probabilities.

Visualized, this will show you where the sales figures are about to drop, and you can start to actively fill your pipeline as long as it is early enough.

With a tool such as pipedrive, this can easily be visualised and sophisticatedly managed. Of course, you can also use a good ol' GSheet or XLS - if you use it wisely and do not just pile up very fluffy 'opportunities' that are more fantasy than fact.

Do you know already where your 'cliff' is? (hint: the challenge is to move it as far into the future as possible 😉)
Also, we are thinking about creating a GSheet template for that... what do you think? Would that be helpful for you?
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#selling #business #entrepreneur #sales #startup #marketing #sell #ecommerce #b2b #digitalmarketing #branding #networking #b2bmarketing #technology #socialmedia #digital #marketingtips #socialmediamarketing #graphicdesign #tech #smallbusiness #agency #crm #prophecy #social #brands

Got a Monday today that felt like 3 of them? Massi

Got a Monday today that felt like 3 of them? Massive workload? Clueless about how to tackle them? There's a nice saying in English, "How do you eat an elephant? Bite by bite by bite."

Big tasks seem and will stay unfeasible until we break them down into smaller bits. Maybe start by work packages first, then break them down and think backwards ("what's blocking me from doing it? what's needed first'), making them more and more feasible. Drill it down till you and your team have feasible chunks in front of you, and then just get it done.

🌟Special Pro Tip from our 20 yrs+ multi-project management expert and CEO Kristin: Break down tasks that can be done in sessions of a maximum of 90 minutes, especially if you’re dealing with fuzzy tasks that need research or conceptual work first. "Mapping out a big task is also a task, and well done will make or break 80% of its feasibility."

🐘Which elephant are you 'eating' this week? 😁
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#success #business #luxury #entrepreneur #leadership #focus #quotes #inspire #motivation #inspiration #entrepreneurship #agile #scrum #networking #businessstartup #businessstartuppackage #iot #webdesign #businessstartupkits #investment

How can you tell you're in a brand design agency's

Every. Spooky. Time. 🤪🙈 . . . #halloween #so

Every. Spooky. Time. 🤪🙈
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#halloween #socialmediamarketing #socialmediamarketer #samhain #spookyseason #spookymemes

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