Where the craft of marketing meets entrepreneurship

Make your goals reality
Marketing Strategy and Branding

We develop your brand identity with you, not for you. Step by step, we work together to transform foggy ideas into a tangible reality. We often use workshops. The process, which participants invariably find fun and is highly effective, and its results are structured and overseen by us.


In most cases, strategy and concept processes are the tasks of managers and facilitators. We — particularly the founder and owner Kristin Reinbach, with her background in management consulting — are well versed in developing processes that dovetail with an organization.


Getting something done once is a success but just the beginning. How can you make sure that many of these processes, of these clients, will be handled successfully? Shall more target groups, languages or a line extension be added? We help you keep your head over water and eat the elephant bite by bite.

Next Level And Scale

Get your business ready for (massive) growth. Sometimes you and your business might have hit a comfortable plateau. Then, however there is still more to be reached, to be tackled—more potential that wants to be fulfilled. We help you break away from the past, refine your legacy and brand for the future. Get your business ready for growth.

Get the Best of Both Worlds

Yes, we love all things digital. However, even in the digital environment, the old rules of the marketing craft still apply.

That is why we’re not afraid of going back to the old school pages whenever they help our clients produce the best results.

With us, it is not digital OR offline; it is “also” if it adds to your result.

Who We Work With

We are a reliable partner in all market-relevant areas of entrepreneurship. Our clients receive the coaching needed to prepare them for the Business Olympics.

We love working with those guys and chicas. They are amazing people eager to make their vision a reality. As diverse as their stories and businesses are, all of them are bold and never content with the status quo. We help them go for calculated risks, and we love provoking their success. In this way, we often become basically part of their team.

What they say

We were given tips that are easy to implement and very effective. What we have already done has already made a big impact, leading to an increase in customer and candidate inquiries. All in all, it was a big added value for us.

Angelika Tabak Owner, Selectancy IT Recruitment

Finally, all that we worked toward for years became visible. And for all that, only a short time and a few agreements were needed. Highly recommended.


Analytical and creatively courageous. I got not only solutions that I could use for my new business but also the experience of a great collaboration that always filled me with energy.

Eszter Debreczeni Owner, esthra hr orchestration

Now I finally have the good feeling that my interests have been really taken care of, and the process was financially fair and transparent.

Dr. Daniel Schröder Owner, Schröder Lawyers

This marketing coaching brought inspiration, new know-how, and, effectively, speed – all of which are in high demand in my everyday entrepreneurial business of building my own practice.

Astrid Menzinger Owner ‘Der sanfte Weg’

As a filmmaker, establishing characteristic branding and the corresponding website is as difficult as it is important. It's all the nicer that OVERW8 and its owner, Kristin, took care of it. With a great deal of commitment for and sensitivity to the strengths of my portfolio, my homepage received an effective makeover. Suddenly, the same contents gained clarity and strength. I offer you a big THANK YOU!

Christoph Redl CEO Evaluation Media

We have repeatedly and effectively been using the expertise and innovative methods of OVERW8 to focus and refine our digital activities: through benchmarking for city portals, deep-down focus groups to ensure connection with user needs or the prelaunch finetuning through UX tests.

Dirk Adam Citizen Participation

There is excellent consulting and individual coaching here. Our branding sessions delivered a huge value-add for us. Thanks so much!

Florian Hübner Owner & Founder
Starnberg, Munich, Globe.

Our creative heart is rooted in Starnberg, close to the Bavarian lakes and mountains. This territory is rich with a long history of creative people who have created lasting results.

It makes for a great combination with the cosmopolitan city of Munich, just a short distance away.

Mentally, we are solidly rooted in a global mindset that is nurtured by the diverse backgrounds of our core team members.

Want to download these flip cards and more?


Our core team takes care of getting things done by leveraging quality workforces with handpicked freelancers from all around the world.

We make

Let’s tackle this.

What are you and your business up to these days?

Let’s have a (video) call to discuss your plans (if logistically feasible, we might meet up for a coffee). These days, 30 minutes of conversation and input for your plans by CEO Kristin Reinbach are still available. It is completely free of charge and entirely without any obligations.

So why not arrange for that call rather sooner than later?


Behind the Scenes & Insights, Curated News & Inspirations

Rough Edges

Many people think that once you do ‘professional’ marketing, everything unique will be smoothed away – no more rough edges, clean medium Pizza Margarita style. Of course, one MIGHT do branding and…